Harley-Davidson Unveils Project RUSHMORE

Project RUSHMORE, launched August 18th, is the biggest, new-model launch in the history of the 110-year old company. Harley Davidson unveiled, not one, but EIGHT new tour-style bikes for their 2014 lineup. The new model lineup focuses on more power and braking performance, new body styling and enhanced comfort for riders who are in it for the long haul. The 2014 Project RUSHMORE lineup could revolutionize the road trip experience for touring motorcyclists everywhere.

Project RUSHMORE is a new line of touring bikes that were “built by all of us, for all of us” as the slogan goes at www.Harley-Davidson.com. H-D went on a mission to find out what really matters to riders and to design a bike to fit the future. They spent countless hours in the saddle, riding all over the world with other riders.

Street Glide - part of the Project RUSHMORE collection Street Glide - pure street style with all the necessary comforts for the long haul. This is the #1 motorcycle in the sport.

They set out to discover what riders dream about; to spur ideas for new innovations and to build the 8 new dream machines in a true Milwaukee Steel fashion. Thousands of riders shared their input through hundreds of test rides. The result is absolutely amazing.

Project RUSHMORE Bikes

  • Road King® - a true king of the road feel with this cruiser-style combined with features for the long haul
  • Street Glide® - a #1 bestseller in its class. Now more powerful and decked out with even more features for the long haul
  • Street Glide® Special – this is a stripped-down bagger style, with modern technology and comfort
  • Electra Glide® Ultra Classic® - H-D’s ultimate touring machine with all the bells and whistles
  • Electra Glide® Ultra Limited – this is H-D’s top-of-the-line bagger. It just doesn’t get any better than this.
  • Tri Glide® Ultra – all the comfort and features needed for the long haul, built on 3 wheels. Now THAT’S a lot of motorcycle!
  • CVO™ Road King® - completely re-thought to include everything a rider needs with a classic style and long-haul comfort
project-rushmore-infotainment-hd-kf862-a The new Boom! Box 6.5GT radio with voice activation, full-color touch screen and built in GPS and music controls.

You’ll find that each bike unveiled in Project RUSHMORE focuses on 4 key areas: Control, Infotainment, Feel and Style. Some of my favorite features include the new Boom!™ Box 6.5GT radio with voice recognition, full-color touch screen, built in GPS and music controls, the one-touch-to-open storage compartments, a new twin-vent front fairing, and the added depth and width of the passenger seat. You’ll also find larger compartment areas, classy looking LED headlamps and a twin-cooled, high output twin cam 103® engine. Plus, Harley-Davidson released their Electra Glide® Ultra Limited with an “Amber Whiskey” orange paint option, which, in my opinion, is a sweet looking color!

Watch the Project RUSHMORE Video at Harley-Davidson’s website to learn more about the standard and available add-on features for the new 2014 lineup. (All trademarks listed above are owned by Harley-Davidson)

Get a First-Hand Look

Starting this week, all of the new 2014 models, including Project RUSHMORE bikes will be rolled out to H-D dealers all around the United States. I was able to stop in at the Appleton, WI dealer for a personal, behind-the scenes look at a few of the new bikes, and I must say, I was as giddy as a school girl while checking them out! They just arrived and they were still adding some finishing touches to get them ready for the showroom and the big weekend ahead when hundreds will flock to get a first-hand look at the 2014 Harley-Davidson lineup.

Don't Miss the 2014 Harley-Davidson Demo Days at Appleton, WI

Electra Glide Ultra Limited - part of the Project RUSHMORE collection Electra Glide Ultra Limited - and ultra cool looking! This is your top of the line bagger.

This weekend, catch Harley-Davidson’s 2014 Demo truck at its very first stop at Harley-Davidson of Appleton, WI. There will be 18 of the new bikes available to demo. Stop on in and swing a leg over one of these new big boys and take it for a ride. Experience the difference for yourself. Demo rides are free. Bikes available vary. Go early to register and ride all day. Maybe we'll see you there!

Harley-Davidson Appleton, WI
5322 Clairemont Drive
Appleton, WI USA 54913
Demo Days: Saturday and Sunday, 9am – 4pm

NOTE: Demo riders are required to possess a valid motorcycle operator's license and be at least 21 years of age. Demo riders and passengers are required to wear a properly-fitting, D.O.T. certified helmet and other appropriate riding gear (including eye protection, shirt, full-length pants, and closed-toed shoes with a heel strap) while riding in the demo event.

 

About the Author: J.M. Stickney is a powersports enthusiast working as the Digital Marketing Manager at GearUp2Go. She loves to ride her Suzuki GSX-R600 on the street or at the track. While not on her bike she spends a lot of time outdoors, writing, reading, running or spending time with her family.

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